Author: MarkKelly

Personal Branding photography

Another personal branding photography project. Erika is a medical professional and is rebranding her website and needed an update to her personal branding images. We scheduled studio shoot for early evening. When she arrived the sun was still out and it was a beautiful clear spring day. We went to a local church and shot against the brick and between the white pillars. The light was very warm in color and very low in the sky, making for some challenging, striking headshots and portraits.

As planned and set up, we then went into a studio setup. Erika had her hair and makeup done earlier in the day and brought along a couple friends for moral support. We had great fun shooting, with her friends helping out with poses and looks and general silliness. Ericka was well prepared with a handful of casual and professional wardrobe changes and accessories.

Erika will use some of the images on the updated website and then other images to illustrate different parts of her personal and professional life. A quick simple shoot like this can give a person a variety of image to use for personal branding.

Huffington Post article about how personal branding photography can grow your business.

B&W film photography

This is a test of my reintroduction to b&w film photography. I recently had the desire to see all of my extended family. I made some soft plans to go visit them, I decided I should photograph them when I see them, I decided I should shoot film for the project, I decided I should photograph them all with the same camera, same film, same distance to subject. Thus the portrait project I am calling “The Last Film Project”. I plan to photograph all my living relatives with my Hasselblad 500 C/M, with TMY (sometimes TMX) black and white film by the end of 2020.

I had not use my Hasselblad in years, maybe a decade. I ran a roll of film through the camera a while ago to check that everything was functioning correctly. It works perfectly. These are images from a friends wedding this summer. I want to test out the framing and close focus, so I asked some friends for a quick portrait out by the barn. The light was fading so I shot them quickly standing in open shade, backlit. The old eyes are not what they used to be. I struggled with the old ground glass focusing screen and missed focus on about half the images. I need more practice and possibly may want to use some strong cheaters.

As you can hopefully see all the couples really like each other. They were fun to shoot. Fun to be shooting film again. I even have to break out a light meter!

I shoot the film and send it off to North Coast Photo in Carlsbad CA and get processed, sleeved film with large scans in about a week.

B&W Film Wedding Photography

Back with b&w wedding film photography. I was very glad when two of my couple friends asked me to take some photos at their weddings. I was testing my not so recently used camera and my technique for an upcoming film portrait project. I decided to bring out my old Hasselblad 500 C/M (purchased from Tom Fedrigo in 1983) for some additional, different kind of images.

I think these images will be a nice addition to the now traditional digital images I gave to them.